As Search Engine Optimization becomes a more integral part to companies’ marketing strategies, it is important to plan a well thought-out SEO strategy. There are many details that should be considered when developing an online strategy. Keyword research plays a critical role in SEO plans. Many factors need to be considered when creating, gathering and analyzing keyword research.
The first step in your marketing strategy? Find your brand voice. Find Your Brand Voice A common term for indicating how a brand’s personality is expressed in content marketing is the ‘brand voice’. Expressing a brand personality is one of …
Companies are constantly struggling to figure out the best ways to market online. Using Geo-targeting, or targeting based on location, is a great 1st step!